May 28, 2023


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Elon Musk Has Been Tweeting a Lot. What Can His Clothing Tell Us?

Elon Musk Has Been Tweeting a Lot. What Can His Clothing Tell Us?

Of the a lot of newsworthy things tech villain of the minute Elon Musk has claimed this year, the most surprising could have come at the Achieved Gala. “I appreciate fashion,” Musk said to a group of crimson carpet-side journalists on the very first Monday in May. Seeming to sign up a couple of lifted eyebrows, Musk elaborated: “I do, in fact,” he ongoing, increasingly earnest. “Sometimes it’s considered as frivolous and possibly not that significant, but I consider magnificence is incredibly vital, and fashion, and points that move the heart.”

If his viewers was skeptical, it is straightforward to see why. In the pantheon of Silicon Valley overlords, exactly where imagemaking is taken as very seriously as New Age-y health and fitness regimens, Musk seems to be uniquely averse to the persuasive powers of fashion and style—at the very least when it will come to his individual outfits. At the Globe Cup final in Qatar on Sunday, in which Musk watched the video game in a VIP box alongside Jared Kushner (of the erstwhile “Slim Accommodate crowd”), the Twitter boss wore an olive environmentally friendly T-shirt and easy black jeans (with an oval belt buckle). What small mindset the outfit conveyed was carried by the buckle—perhaps an adopted routine from his new residence state, Texas. (Musk is also from time to time pictured in a cowboy hat, and has claimed he is a supporter of the “space cowboy” aesthetic.) But very little could disguise the actuality that the person who spent $44 billion to turn into the center of interest looked unprepared for the instant, like he experienced thrown on the to start with point he noticed in his Doha penthouse suite.

Musk at the Environment Cup closing.

Dan Mullan/Getty Images

Replying to the poll Musk posted this week inquiring if he ought to step down as head of Twitter, one person experienced a various recommendation: “Honestly You should use a stylist just for the sake of elegance.”

There is a long tradition of wealthy and well-known tech tech titans aligning themselves with the trend world. Ever considering the fact that Steve Jobs asked Issey Miyake to make him a refined black turtleneck for day-to-day use, outfits has been a central part of techworld mythmaking. The Iphone progenitor’s daily uniform projected a monastic dedication to creativeness, and an awareness to high layout cloaked in humility.

In the same way, Mark Zuckerberg’s grey T-shirts have been made to totally free his mind from non-Fb-relevant selection making—or at the very least give that impact. (Mainly because he’s a billionaire, they are created by Brunello Cucinelli, the cashmere-clothed humanist who dispenses outfits and philosophical musings from his Perugian hamlet to other globe historically wealthy tech lords like Jeff Bezos and Marc Benioff.) Twitter founder Jack Dorsey, on the other hand, fashioned himself an anti-establishment crypto evangelist and free-spirited CEO with a closet whole of droopy shorts and slim-fitting lamb-leather jackets by Rick Owens.