Splashes of watercolor and an Eco-friendly approach become the highlights of Virgil Abloh’s new release
Louis Vuitton’s Summer 2021 capsule collection is highlighted and embodied by American rapper 21 Savage’s cool energy. A longtime supporter of artistic director Virgil Abloh, the musician stands beside a scenic scape donning graphic pieces from the release, which will hit stores starting March 19. For the collection, Abloh references West Coast artists and skaters with jacquard blazers and multi-colored windbreakers, as well as light denim plastrons, embroidered shirts and lightweight leather blousons. All the pieces are diffused with a sense of joyful nostalgia sparking the conversation of endless possibilities.
“Conveying a sense of the infinite—a recurrent theme in Virgil Abloh’s collections—this wardrobe is embodied and highlighted by the American rapper 21 Savage’s casual energy and is a reference to West Coast skaters and artists,” quotes Complex, according to a press release. “Spring gives way to colorful, lively season, galvanized by creative youth, lovers of freedom and comfort, driven by their sunny mood and the vital movement of the ocean.”
Swimsuits, denim shirts and cotton pajamas are adorned with a watercolor monogram pattern. Accessories further liven up the collection, as keepalls, backpacks, totes and sailor bags also showcase the colorful monogram; as do masks with matching cotton and silk bandanas. Additional accessories range from enameled rings and multicolored link bracelets, to caps, sunglasses, sneakers and mules and beyond.
Completed by the quintessential summer accessory, the bucket hat, the collection is breezy and colorful. The classic LV pattern is reinterpreted this time on button-downs, pullovers, and keepall silhouette duffel bags in a watercolor style print. Drip takes a whole new meaning in pastel colors that melt like ice cream on a hot summer day.
The collection also emphasizes the label’s new eco-friendly strategy, the colors for the collection are made without chlorine or metals, and the cotton is certified by the Better Cotton Initiative or the Global Organic Textile Initiative. According to CR Fashion Book, Abloh promises that by 2025, all of its products will adhere to guidelines that make them environmentally friendly.